2018
·
Associate Product Manager
Parcel tracking page
Result:
Used by 2M recipients a month
Context
Recipients called the depot to ask where their parcel was, because the old tracking page only showed the last scan.
What I did
Mapped every scan event to a plain status a recipient understands.
Built a live page with the driver's stop count and a two-hour window.
Added SMS updates for the morning of delivery.
Result
The page reached 2M recipients a month, and depot calls about late parcels dropped by half.